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Balance Billing: Understanding Its Impact and GTSN’s Approach to Sustainable Solutions

The healthcare industry is navigating a period of rapid change, where managing costs and delivering quality care often feel at odds. Among the challenges faced by payors, patients, and providers is the issue of balance billing—a practice that can strain relationships and financial outcomes alike.

At Golden Triangle Specialty Network (GTSN), we are committed to sustainable cost management solutions that put patient outcomes first while supporting payors and providers in a complex landscape.

 

What Is Balance Billing?

Balance billing occurs when a healthcare provider bills a patient for the difference between what the provider charges and what the insurance pays. This practice often catches patients off guard, leading to unexpected—and sometimes unaffordable—medical expenses.

For example, if a provider charges $10,000 for a service, and the insurer covers $7,000, the provider may bill the patient for the remaining $3,000. While this may seem straightforward, it often results in financial hardship for patients and administrative challenges for payors.

 

The Complex Landscape of Balance Billing

The practice of balance billing raises critical questions about equity and efficiency in healthcare. For self-funded health plans, the implications are even more pronounced:

  1. Patient Experience: Balance billing can create mistrust and dissatisfaction, impacting a patient’s perception of their healthcare benefits.
  2. Cost Management: For employers and TPAs managing self-funded plans, unexpected charges disrupt budgets and financial planning.
  3. Provider Relationships: Navigating disputes over payments can strain partnerships with healthcare providers.

As COO Hy Byrd of GTSN emphasizes, “There’s a big difference between cost shifting and cost management. At GTSN, we have always offered cost management solutions that are sustainable for the long term.”

GTSN’s Patient-Centered Approach

GTSN believes in balancing cost control with access to essential treatments. Our philosophy—“doing the right things for the right reasons”—drives our innovative strategies in managing high-cost claims, such as specialty drugs and dialysis services.

Key Solutions We Offer:

  • Specialty Pharmacy Networks (GTRx): Access over 900 specialty medications at competitive prices.
  • Direct Sourcing: Eliminate hidden provider markups through direct procurement.
  • Home Infusion Options: Nationwide infusion networks reduce patient disruptions and ensure equitable access to care.
  • Collaborative Partnerships: Secure, contractual arrangements with providers prioritize patient affordability and long-term success.

 

Balancing Outcomes and Costs

While some organizations adopt aggressive pricing strategies that may lead to negative patient outcomes, GTSN is committed to cost containment without compromise. Our approach is designed to:

  • Protect patients from financial surprises.
  • Provide payors with predictable, manageable costs.
  • Strengthen provider relationships through transparent agreements.

 

Why It Matters

In an era of increasing scrutiny around healthcare practices, balance billing has become a critical issue for employers, TPAs, and patients. By addressing this challenge with sustainable strategies, GTSN is helping reshape how self-funded plans manage costs while maintaining high-quality care.

Are you facing challenges with balance billing in your healthcare plans? Contact Golden Triangle Specialty Network today to learn how our innovative solutions can help you achieve both cost savings and patient satisfaction.

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